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Tudo para você aqui!",[],"\u002Fsou-estudante\u002F","2025-11-12T10:25:12.946927-03:00","2025-11-12T10:25:22.111483-03:00",[628,637,646,655,664,673,682,691,700,709,719,728],{"id":629,"title":630,"description":631,"image":632,"path":86,"order":88,"page":86,"external_link":40,"url":633,"active":40,"level":98,"published_at":86,"unpublished_at":86,"created_at":634,"updated_at":635,"children":636},"f6433007-4d98-42a7-941d-e2f75461e060","Sou estudante - (Ulife)","Acesso estudante Ulife!",[],"https:\u002F\u002Fwww.ulife.com.br\u002Flogin.aspx","2025-11-12T10:25:13.526880-03:00","2025-11-12T10:25:22.593829-03:00",[],{"id":638,"title":639,"description":640,"image":641,"path":642,"order":98,"page":86,"external_link":89,"url":86,"active":40,"level":98,"published_at":86,"unpublished_at":86,"created_at":643,"updated_at":644,"children":645},"1aaa31bd-2e59-41e4-b111-f7c4d187fcc9","Sou estudante - Stricto Sensu","Acesso estudante Stricto 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Durante o curso, você desenvolverá competências essenciais, como análise de mercado, estratégias de comunicação e gestão de marcas, preparando-se para enfrentar os desafios do setor.\n\nNesse sentido, nossa metodologia de ensino combina teoria e prática, com estudos de caso, projetos reais e simulações. Assim, você estará apto a aplicar conhecimentos em situações do cotidiano empresarial, promovendo uma aprendizagem significativa e contextualizada.\n\nAlém disso, o curso foi estruturado para atender suas expectativas, proporcionando uma experiência acadêmica enriquecedora. 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Com acesso a espaços criativos e professores atuantes no setor, a formação na Anhembi Morumbi estimula o protagonismo e prepara você para transformar ideias em soluções estratégicas no universo do marketing.\n \n ",[1595],{"id":1596,"title":1597,"file":1598,"alt":1597,"description":86,"variations":1599},17057,"Questionador-Marketing-Sobre_o_Curso","https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002FQuestionador-Marketing-Sobre_o_Curso.webp",{"xl":1600,"md":1601,"lg":1602,"xxl":1603,"sm":1604},"https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002FQuestionador-Marketing-Sobre_o_Curso-xl.webp","https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002FQuestionador-Marketing-Sobre_o_Curso-md.webp","https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002FQuestionador-Marketing-Sobre_o_Curso-lg.webp","https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002FQuestionador-Marketing-Sobre_o_Curso-xxl.webp","https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002FQuestionador-Marketing-Sobre_o_Curso-sm.webp",[],{"order":88,"title":1579,"size":1559,"components":1607},[1608],{"title":131,"subtitle":131,"legend":131,"description":131,"order":1554,"type":1565,"content_type":86,"images":1609,"videos":1612},[1610],{"id":1596,"title":1597,"file":1598,"alt":1597,"description":86,"variations":1611},{"xl":1600,"md":1601,"lg":1602,"xxl":1603,"sm":1604},[],{"title":1614,"machine_name":1615,"layout":1616,"order":98,"is_active":40,"configs":1617,"columns":1618},"Overview do Curso","destaque","one",{},[1619],{"order":1554,"title":1620,"size":1621,"components":1622},"accordion","full",[1623],{"title":1624,"subtitle":131,"legend":131,"description":131,"order":1554,"type":1625,"content_type":1626,"images":1627,"videos":1638,"data":1639},"O aprendizado certo para quem busca evolução constante!","fee","accordeon",[1628],{"id":1629,"title":1630,"file":1631,"alt":1630,"description":86,"variations":1632},17058,"Questionador-Marketing-Overview_do_Curso","https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002FQuestionador-Marketing-Overview_do_Curso.webp",{"xl":1633,"xxl":1634,"lg":1635,"sm":1636,"md":1637},"https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002FQuestionador-Marketing-Overview_do_Curso-xl.webp","https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002FQuestionador-Marketing-Overview_do_Curso-xxl.webp","https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002FQuestionador-Marketing-Overview_do_Curso-lg.webp","https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002FQuestionador-Marketing-Overview_do_Curso-sm.webp","https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002FQuestionador-Marketing-Overview_do_Curso-md.webp",[],[1640],{"title":1641,"machine_name":1642,"published_at":86,"unpublished_at":86,"created_at":1643,"updated_at":1644,"active":40,"items":1645,"image":86},"course_overview-Marketing (Bacharelado)-uam","course_overview-marketing-bacharelado-uam","2025-07-11T17:29:32.612661-03:00","2025-07-11T17:29:32.612668-03:00",[1646,1652,1658],{"question":1647,"answer":1648,"published_at":86,"unpublished_at":86,"created_at":1649,"updated_at":1650,"active":40,"media":86,"configs":1651,"image":86,"image_tablet":86,"image_mobile":86},"Por que investir neste curso?","A Anhembi Morumbi oferece uma formação em Marketing alinhada às transformações do mercado e às novas demandas das marcas. O curso combina inovação, criatividade e estratégia, preparando profissionais capazes de antecipar tendências e gerar impacto real nos negócios.","2026-01-16T08:55:45.310653-03:00","2026-01-16T08:55:45.310660-03:00",{},{"question":1653,"answer":1654,"published_at":86,"unpublished_at":86,"created_at":1655,"updated_at":1656,"active":40,"media":86,"configs":1657,"image":86,"image_tablet":86,"image_mobile":86},"O que vou aprender e desenvolver?","Durante o curso, você desenvolve competências em marketing digital, branding, pesquisa de mercado, análise de dados, comunicação integrada e gestão de campanhas. A metodologia prioriza projetos práticos e experiências aplicadas, fortalecendo o pensamento crítico, a criatividade e a tomada de decisão.","2026-01-16T08:55:45.313767-03:00","2026-01-16T08:55:45.313772-03:00",{},{"question":1659,"answer":1660,"published_at":86,"unpublished_at":86,"created_at":1661,"updated_at":1662,"active":40,"media":86,"configs":1663,"image":86,"image_tablet":86,"image_mobile":86},"Onde poderei trabalhar?","O profissional formado em Marketing pela Anhembi Morumbi pode atuar em agências de publicidade, startups, empresas de tecnologia, multinacionais, consultorias e no setor de e-commerce. O mercado de São Paulo amplia as oportunidades em áreas como marketing digital, gestão de marca, inteligência de mercado e marketing estratégico.\n \n ","2026-01-16T08:55:45.316704-03:00","2026-01-16T08:55:45.316709-03:00",{},{"title":1665,"machine_name":1666,"layout":1553,"order":114,"is_active":40,"configs":1667,"columns":1668},"Mercado e Salário","media-salarial",{},[1669,1689],{"order":1554,"title":1558,"size":1559,"components":1670},[1671],{"title":1672,"subtitle":1673,"legend":1674,"description":1675,"order":1554,"type":1625,"content_type":1676,"images":1677,"videos":1678,"data":1679},"Salário Bacharelado em Marketing","O mercado de trabalho para profissionais de Marketing está em expansão, com setores como e-commerce e tecnologia em alta. Segundo o IBGE, a demanda por especialistas cresceu 15% em 2023, refletindo a necessidade de inovação e estratégias eficazes.\n\nAlém disso, especializações e certificações são fundamentais para se destacar. Networking e atualizações constantes ampliam suas oportunidades e potencializam a valorização salarial. Portanto, investir em conexões estratégicas é essencial para construir uma carreira sólida e bem-sucedida.","Mercado de trabalho e remuneração","São Paulo concentra o maior polo de marketing do Brasil, com alta demanda por profissionais capazes de unir criatividade, estratégia e análise de dados. Empresas buscam especialistas que construam marcas fortes, desenvolvam campanhas eficazes e gerem resultados em ambientes digitais e altamente competitivos.\n \n Com uma formação conectada à prática e às tendências do setor, o Bacharelado em Marketing da Anhembi Morumbi posiciona você de forma competitiva para ocupar posições estratégicas e crescer profissionalmente.","salary",[],[],[1680,1683,1686],{"title":1681,"description":86,"start":1682,"max":1682},"Coordenador de Marketing",6815,{"title":1684,"description":86,"start":1685,"max":1685},"Analista de Marketing",4027,{"title":1687,"description":86,"start":1688,"max":1688},"Gerente de Marketing",9888,{"order":88,"title":1579,"size":1559,"components":1690},[1691],{"title":131,"subtitle":131,"legend":131,"description":131,"order":1554,"type":1625,"content_type":1676,"images":1692,"videos":1693,"data":1694},[],[],[1695,1696,1697],{"title":1681,"description":86,"start":1682,"max":1682},{"title":1684,"description":86,"start":1685,"max":1685},{"title":1687,"description":86,"start":1688,"max":1688},{"title":1699,"machine_name":1700,"layout":1553,"order":124,"is_active":40,"configs":1701,"columns":1702},"Descubra agora 4 motivos para você escolher a IES","preco-curso",{},[1703,1742],{"order":1554,"title":1620,"size":1704,"components":1705},"two_third",[1706],{"title":1707,"subtitle":131,"legend":1708,"description":131,"order":1554,"type":1625,"content_type":1626,"images":1709,"videos":1710,"data":1711},"Por que estudar na Anhembi Morumbi?","Descubra agora",[],[],[1712],{"title":1713,"machine_name":1714,"published_at":86,"unpublished_at":86,"created_at":1715,"updated_at":1716,"active":40,"items":1717,"image":86},"reasons_ies-Marketing-uam","reasons_ies-marketing-uam","2025-07-11T17:29:22.984058-03:00","2025-07-11T17:29:22.984064-03:00",[1718,1724,1730,1736],{"question":1719,"answer":1720,"published_at":86,"unpublished_at":86,"created_at":1721,"updated_at":1722,"active":40,"media":86,"configs":1723,"image":86,"image_tablet":86,"image_mobile":86},"Excelência Acadêmica","A Anhembi Morumbi é reconhecida pela qualidade do ensino e pela formação de profissionais de destaque.","2025-07-11T17:29:22.993304-03:00","2025-07-11T17:29:22.993308-03:00",{},{"question":1725,"answer":1726,"published_at":86,"unpublished_at":86,"created_at":1727,"updated_at":1728,"active":40,"media":86,"configs":1729,"image":86,"image_tablet":86,"image_mobile":86},"Infraestrutura Completa","Laboratórios modernos, bibliotecas atualizadas e ambientes de aprendizagem preparados para sua prática profissional.","2025-07-11T17:29:22.996705-03:00","2025-07-11T17:29:22.996712-03:00",{},{"question":1731,"answer":1732,"published_at":86,"unpublished_at":86,"created_at":1733,"updated_at":1734,"active":40,"media":86,"configs":1735,"image":86,"image_tablet":86,"image_mobile":86},"Corpo Docente Qualificado","Professores com sólida experiência acadêmica e prática, trazendo para a sala de aula a vivência do mercado.","2025-07-11T17:29:22.999976-03:00","2025-07-11T17:29:22.999984-03:00",{},{"question":1737,"answer":1738,"published_at":86,"unpublished_at":86,"created_at":1739,"updated_at":1740,"active":40,"media":86,"configs":1741,"image":86,"image_tablet":86,"image_mobile":86},"Conexão com o Mercado","Parcerias estratégicas com empresas e instituições que oferecem estágios e oportunidades de carreira desde a graduação.","2025-07-11T17:29:23.002806-03:00","2025-07-11T17:29:23.002810-03:00",{},{"order":88,"title":1558,"size":1704,"components":1743},[1744],{"title":131,"subtitle":131,"legend":131,"description":131,"order":1554,"type":1565,"content_type":86,"images":1745,"videos":1746},[],[],{"title":1748,"machine_name":1749,"layout":1616,"order":133,"is_active":40,"configs":1750,"columns":1751},"Matriz Curricular","unidade-curricular",{},[1752],{"order":1554,"title":1748,"size":1621,"components":1753},[1754],{"title":1748,"subtitle":1755,"legend":131,"description":131,"order":1554,"type":1625,"content_type":1756,"images":1757,"videos":1758,"data":1759},"Oferecemos um currículo balanceado, com disciplinas que promovem o desenvolvimento profissional em diversas áreas de atuação. ","matriz_curricular",[],[],[],{"title":1761,"machine_name":1762,"layout":1553,"order":190,"is_active":40,"configs":1763,"columns":1764},"Conheça os Coordenadores","coordenadores",{},[1765,1772],{"order":1554,"title":1558,"size":1559,"components":1766},[1767],{"title":1768,"subtitle":1769,"legend":131,"description":131,"order":1554,"type":1565,"content_type":86,"images":1770,"videos":1771},"Conheça nossa Liderança Acadêmica - Corpo Docente","Eles lideram nossas unidades com excelência, dedicação e foco na inovação.",[],[],{"order":88,"title":1762,"size":1559,"components":1773},[1774],{"title":131,"subtitle":131,"legend":131,"description":131,"order":88,"type":1625,"content_type":1775,"images":1776,"videos":1777,"data":1778},"coordinator",[],[],[1779,1787,1795,1801],{"area":1780,"name":1781,"description":1782,"email":1783,"photo":1784,"turn":86,"units":1785,"modalities":1786},"Gestão & Negócios, Negócios, administração e direito","Macir Bernardo","\u003Cp>Doutor em Engenharia da Produção POLI - USP; Mestre em Ciências da Comunicação ECA USP; Graduação em Comunicação Social - Universidade Metodista de São Paulo; Pós-graduação em Marketing - ESPM; MBA - Fundação Dom Cabral (FDC) e Post MBA - Kellogg School of Management. Atuou como profissional das áreas de marketing e estratégia em diversas multinacionais entre elas: Grupo Amesp Saúde, Grupo Abril, Valmet Tratores, Metal Leve e Cofap entre outros. Gerenciou a área de Novos Negócios da Graber Holding, onde desenvolveu várias startups nas áreas da saúde, tecnologia, segurança, autopeças etc. Implantou e gerenciou a Divisão de Marketing e Negócios da Faculdade de Medicina Santa Casa, desenvolvendo projetos sociais e captação de recursos para a instituição. \u003C\u002Fp>\u003Cp>Atualmente é coordenador dos cursos de Gestão e Negócios e também do Núcleo Integrado de Inovação da Universidade Anhembi Morumbi além de realizar atividades de consultoria e docência (ECA, POLI e ESALQ - USP etc) nas áreas de Marketing, Estratégia de Negócios e Design e Engenharia de Serviços. Em relação à produção científica, desenvolve projeto de pesquisa (pós-doc) nas áreas de inovação e design de experiência em serviços. É co-autor do livro Gestão da Comunicação e Marketing (capítulo que aborda Logística estratégica e operações de serviços) publicado em 2007 (3. Ed. Janeiro-2021).\u003C\u002Fp>","macir.oliveira@animaeducacao.com.br",[],"Paulista, Mooca, Mooca, Paulista, Vila Olímpia","EAD, Presencial, Semipresencial",{"area":1788,"name":1789,"description":1790,"email":1791,"photo":1792,"turn":86,"units":1793,"modalities":1794},"Ambiente e Saúde, Artes e humanidades, Ciências Biológicas e da Saúde, Ciências Humanas, Ciências sociais, comunicação e informação, Computação e Tecnologias da Informação e Comunicação (TIC), Comunicação & Artes, Educação, Gestão & Negócios, Negócios, administração e direito, Saúde e Bem-estar , Serviços","Laura Degaspare Monte Mascaro","\u003Cp>Graduada em Direito, Mestre pelo departamento de Filosofia e Teoria Geral do Direito da Faculdade de Direito da Universidade de São Paulo e Doutora em Literatura Francesa pela Faculdade de Filosofia, Letras e Ciências Humanas da USP com período sanduíche na Université Paris III – Sorbonne Nouvelle. Sua tese de doutorado “Memória e Verdade em La Douleur de Marguerite Duras” foi indicada para os prêmios Tese Destaque USP – 2018 e CAPES Tese – 2018. Atualmente é Coordenadora do curso de direito na Universidade Anhembi Morumbi, campus Paulista; Professora do curso de direito da Universidade São Judas Tadeu; pesquisadora do grupo \"Violência em Tempos Sombrios\" (NEV-USP) e atua como advogada em consultorias na área de direitos humanos.\u003C\u002Fp>","prof.lauramascaro@animaeducacao.com.br",[],"Paulista, Vila Olímpia, Paulista, Mooca, Mooca","EAD, Live, Presencial, Semipresencial",{"area":1796,"name":1797,"description":1798,"email":1799,"photo":1800,"turn":86,"units":49,"modalities":131},"Computação e Tecnologias da Informação e Comunicação (TIC), Gestão & Negócios, Negócios, administração e direito","Constantino Americo Palacios Picco","\u003Cp>Graduado em Administração de Empresas e Marketing, Mestre em Ciência e Tecnologia, com especializações em Gestão de Cursos EAD, Gestão de Pessoas, Gestão Empresarial e Gestão de Projetos. Possui mais de 30 anos de experiência em administração, marketing e educação, atuando como docente presencial e EAD em graduação e pós-graduação. Foi Coordenador Regional de Pós-Graduação da Platos Edu e atualmente é Coordenador Acadêmico dos cursos de Gestão e Negócios da Universidade Anhembi Morumbi – São José dos Campos, liderando projetos de integração entre universidade e empresas. Também atua como consultor empresarial e colaborador de startup no Parque Tecnológico de São José dos Campos.\u003C\u002Fp>","constatino.picco@animaeducacao.com.br",[],{"area":1780,"name":1802,"description":1803,"email":1804,"photo":1805,"turn":86,"units":1806,"modalities":131},"Renato Alonso Mian","\u003Cp>Jornalista | Docente | Palestrante | Consultor | Atuante nos setores de Educação, Saúde e Negócios, dedicado a auxiliar estudantes do Ensino Médio na seleção de profissões e ao desenvolvimento de equipes de trabalho nas empresas, por meio de atividades como cursos, palestras e treinamentos tanto presenciais quanto online.Professor e Orientador de projetos de extensão (Estágio, Atividades Complementares e Squads - Hub de Inovação) na área de Gestão Negócios, na Universidade Anhembi Morumbi, com participação nos cursos de Graduação e Pós-Graduação, nas modalidades presenciais, semi e EAD. Orientador de Trabalhos de Conclusão de Curso (MBA - Esalq).Mestre em Processos Comunicacionais (Comunicação Social) pela Universidade Metodista de São Paulo (2008), Pós-Graduado em Marketing pela Universidade Metodista de São Paulo (2003), Graduado em Comunicação Social (Jornalismo) pela Universidade Bandeirantes de São Paulo (1999) e Letras (Português-Espanhol) pela Universidade Paulista (2014). Graduando em Psicologia pela Universidade Anhembi Morumbi (término previsto para 2026).Destaques para os trabalhos realizados no segmento de serviços e no mercado automotivo de luxo, abrangendo estratégias de marketing online e offline, consultoria de comunicação para empresas de diversos portes e setores, incluindo multinacional alemã na área metalúrgica. Além de experiências em administração e gestão de limpeza urbana nos setores de comércio, meio ambiente e tecnologia.\u003C\u002Fp>","renato.mian@ulife.com.br",[],"Vila Olímpia, Mooca, Paulista, Mooca, Paulista",{"title":1808,"machine_name":1809,"layout":1553,"order":198,"is_active":40,"configs":1810,"columns":1811},"Laboratórios","laboratorios",{},[1812,1821],{"order":1554,"title":1558,"size":1704,"components":1813},[1814],{"title":1815,"subtitle":1816,"legend":131,"description":131,"order":1554,"type":1625,"content_type":1817,"images":1818,"videos":1819,"data":1820},"Laboratórios de Qualidade","Nossa infraestrutura inclui laboratórios atualizados e recursos modernos, focados em preparar você para o mercado de trabalho.","laboratory",[],[],[],{"order":88,"title":1822,"size":1823,"components":1824},"carrossel","one_third",[1825],{"title":131,"subtitle":131,"legend":131,"description":131,"order":1554,"type":1625,"content_type":1817,"images":1826,"videos":1827,"data":1828},[],[],[],{"title":1830,"machine_name":1831,"layout":1616,"order":715,"is_active":40,"configs":1832,"columns":1833},"Conheça nossas unidades acadêmicas","cursos-unidades",{},[1834],{"order":1554,"title":1558,"size":1621,"components":1835},[1836],{"title":1830,"subtitle":1837,"legend":1838,"description":131,"order":1554,"type":1625,"content_type":1839,"images":1840,"videos":1841,"data":1842},"Oferecemos espaços preparados e infraestrutura de ponta para que você curse sua graduação na modalidade que melhor combina com a sua vida. Venha conhecer o campus ideal para começar sua jornada.","Estude mais perto de você! 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Central de Estágios conecta você às melhores oportunidades para desenvolver suas habilidades e iniciar sua trajetória profissional com sucesso.\u003C\u002Fp>\u003C\u002Fbody>\u003C\u002Fhtml>",[2192],"d89c1f00-af11-476e-9a68-4af77f755aeb",{"id":2194,"scholarship_financing":2195,"title":2197,"highlight":2199,"logo_partner":86,"slug":2211,"description":2212,"short_description":2213,"order":1554,"active":40,"institution":7,"tags":2214},142,{"id":2196,"title":2197,"machine_name":2198},"106f0c19-51d4-4e91-ba95-262d28d7c12d","Iniciação Científica","iniciacao",{"id":2200,"title":2201,"file":2201,"alt":2202,"description":2203,"variations":2204},39852,"https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002F54708ca7-be0e-4415-a736-8bc5cfeb383a.webp","Estudante de graduação em laboratório de saúde com jaleco branco","iniciacao card 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Anhembi Morumbi também te ajuda!\u003C\u002Fp>",[2108],{"id":2255,"scholarship_financing":2256,"title":541,"highlight":2258,"logo_partner":86,"slug":2264,"description":2265,"short_description":2266,"order":1554,"active":40,"institution":7,"tags":2267},176,{"id":2257,"title":541,"machine_name":541},"189873f9-52e3-4908-88de-f554c9b71bb7",{"id":2259,"title":2260,"file":2261,"alt":2262,"description":131,"variations":2263},52693,"Conheça o programa PROSPERE e potencialize sua jornada acadêmica e profissional com foco no sucesso e desenvolvimento de carreira","https:\u002F\u002Festaticos.animaeducacao.com.br\u002Fmedias\u002F11345894-71e5-4439-804a-5837c42162cb.webp","Jovem estudante com óculos segurando cadernos com o texto PROSPERE em destaque",{},"prospere","\u003Chtml>\u003Chead>\u003C\u002Fhead>\u003Cbody>\u003Cp>Programa que concede até 100% de bolsa na graduação e experiência profissional na Ânima 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Tudo o que você precisa saber em um só lugar!",[],[],{"cta":2280},"True",{"order":88,"title":1620,"size":1559,"components":2282},[2283],{"title":2284,"subtitle":131,"legend":131,"description":131,"order":1554,"type":1625,"content_type":1626,"images":2285,"videos":2286,"data":2287},"faq",[],[],[2288],{"title":2289,"machine_name":2290,"published_at":86,"unpublished_at":86,"created_at":2291,"updated_at":2292,"active":40,"items":2293,"image":86},"faq-Marketing (Bacharelado)-uam","faq-marketing-bacharelado-uam","2025-07-11T17:29:32.664925-03:00","2025-08-22T18:15:24.320905-03:00",[2294,2300,2306,2312,2318,2324,2330,2336,2342,2348],{"question":2295,"answer":2296,"published_at":86,"unpublished_at":86,"created_at":2297,"updated_at":2298,"active":40,"media":86,"configs":2299,"image":86,"image_tablet":86,"image_mobile":86},"A Anhembi Morumbi possui espaços para a prática em Marketing?","Sim. O curso conta com ambientes criativos e estruturas que permitem o desenvolvimento de projetos reais e atividades práticas conectadas ao mercado.","2026-01-16T08:55:45.358290-03:00","2026-01-16T08:55:45.358295-03:00",{},{"question":2301,"answer":2302,"published_at":86,"unpublished_at":86,"created_at":2303,"updated_at":2304,"active":40,"media":86,"configs":2305,"image":86,"image_tablet":86,"image_mobile":86},"Como é o corpo docente do curso de Marketing?","O corpo docente é formado por mestres e doutores com experiência acadêmica e atuação no mercado, trazendo para as aulas desafios e tendências atuais do setor.","2026-01-16T08:55:45.361287-03:00","2026-01-16T08:55:45.361292-03:00",{},{"question":2307,"answer":2308,"published_at":86,"unpublished_at":86,"created_at":2309,"updated_at":2310,"active":40,"media":86,"configs":2311,"image":86,"image_tablet":86,"image_mobile":86},"O curso de Marketing é reconhecido pelo MEC?","Sim. O Bacharelado em Marketing é reconhecido pelo MEC, atendendo aos critérios de qualidade exigidos para a formação superior.","2026-01-16T08:55:45.364311-03:00","2026-01-16T08:55:45.364317-03:00",{},{"question":2313,"answer":2314,"published_at":86,"unpublished_at":86,"created_at":2315,"updated_at":2316,"active":40,"media":86,"configs":2317,"image":86,"image_tablet":86,"image_mobile":86},"A universidade oferece apoio para estágios e empregabilidade?","Sim. Os alunos contam com o suporte do núcleo de carreiras, que auxilia na preparação profissional e no acesso a oportunidades de estágio e emprego em São Paulo e região.","2026-01-16T08:55:45.367703-03:00","2026-01-16T08:55:45.367710-03:00",{},{"question":2319,"answer":2320,"published_at":86,"unpublished_at":86,"created_at":2321,"updated_at":2322,"active":40,"media":86,"configs":2323,"image":86,"image_tablet":86,"image_mobile":86},"É possível realizar intercâmbio durante a graduação?","Sim. A Anhembi Morumbi oferece programas de intercâmbio e experiências internacionais que ampliam a formação acadêmica e cultural do estudante.","2026-01-16T08:55:45.370938-03:00","2026-01-16T08:55:45.370944-03:00",{},{"question":2325,"answer":2326,"published_at":86,"unpublished_at":86,"created_at":2327,"updated_at":2328,"active":40,"media":86,"configs":2329,"image":86,"image_tablet":86,"image_mobile":86},"O que diferencia o curso de Marketing da Anhembi Morumbi?","A integração entre inovação, criatividade, metodologia prática e conexão com o mercado torna a formação diferenciada e alinhada às exigências atuais da área.","2026-01-16T08:55:45.373764-03:00","2026-01-16T08:55:45.373769-03:00",{},{"question":2331,"answer":2332,"published_at":86,"unpublished_at":86,"created_at":2333,"updated_at":2334,"active":40,"media":86,"configs":2335,"image":86,"image_tablet":86,"image_mobile":86},"O curso é mais teórico ou prático?","A formação equilibra uma base teórica sólida com intensa vivência prática, por meio de projetos, estudos de caso e desafios reais do mercado.","2026-01-16T08:55:45.376653-03:00","2026-01-16T08:55:45.376658-03:00",{},{"question":2337,"answer":2338,"published_at":86,"unpublished_at":86,"created_at":2339,"updated_at":2340,"active":40,"media":86,"configs":2341,"image":86,"image_tablet":86,"image_mobile":86},"Como é a infraestrutura dos campi?","Os campi da Anhembi Morumbi em São Paulo oferecem infraestrutura moderna, com espaços criativos, laboratórios e tecnologia voltados ao desenvolvimento de projetos.","2026-01-16T08:55:45.379528-03:00","2026-01-16T08:55:45.379534-03:00",{},{"question":2343,"answer":2344,"published_at":86,"unpublished_at":86,"created_at":2345,"updated_at":2346,"active":40,"media":86,"configs":2347,"image":86,"image_tablet":86,"image_mobile":86},"Existem bolsas de estudo ou opções de financiamento?","Sim. A instituição oferece bolsas, descontos e programas de financiamento. As condições devem ser consultadas diretamente no site da Anhembi Morumbi.","2026-01-16T08:55:45.382251-03:00","2026-01-16T08:55:45.382256-03:00",{},{"question":2349,"answer":2350,"published_at":86,"unpublished_at":86,"created_at":2351,"updated_at":2352,"active":40,"media":86,"configs":2353,"image":86,"image_tablet":86,"image_mobile":86},"O curso prepara apenas para atuação em agências?","Não. A formação é ampla e prepara para atuação em marketing digital, branding, e-commerce, pesquisa de mercado, gestão de produtos e inteligência competitiva, em diferentes tipos de organizações.","2026-01-16T08:55:45.385083-03:00","2026-01-16T08:55:45.385088-03:00",{},[2355,2358,2361],{"meta_key":2356,"meta_value":2357},"meta_description","Domine estratégias de mercado e comportamento do consumidor na AMO. Curso prático com foco em resultados e rápida inserção profissional. 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Foca na cultura organizacional, liderança, gestão de pessoas, recrutamento e seleção, além de compliance e governança nas relações de trabalho, com ênfase no planejamento estratégico de recursos humanos.","160.0",{"curricular_unit":2432,"order":98},{"title":2433,"description":86,"duration":86},"Core curriculum",{"curricular_unit":2435,"order":114},{"title":2436,"description":2437,"duration":2430},"Estruturas e ambientes das organizações","Nesta Unidade Curricular, você irá explorar a cultura organizacional e como ela sustenta o sucesso das empresas. Aprenderá sobre empreendedorismo, modelos de negócios e a importância da comunicação no ambiente corporativo. Além disso, mergulhará no direito empresarial e nos diversos tipos de sociedades.",{"curricular_unit":2439,"order":124},{"title":2440,"description":2441,"duration":2430},"Ética, valores e cultura organizacional","Neste texto, você vai descobrir como os princípios éticos moldam o comportamento nas empresas e a importância da responsabilidade social. Vamos debater sobre valores fundamentais, a influência da cultura no ambiente de trabalho e como tudo isso contribui para um futuro sustentável.",{"curricular_unit":2443,"order":133},{"title":2444,"description":2445,"duration":2430},"Fundamentos econômicos","Você entenderá como as decisões de compra e venda afetam a economia, explorando temas como elasticidade e maximização de lucros. Aprender sobre o PIB, câmbio e política monetária te dará uma visão ampla e prática do mundo econômico.",{"curricular_unit":2447,"order":190},{"title":2448,"description":2449,"duration":2430},"Globalização e estratégia","Nesta Unidade Curricular, você vai entender a importância de alinhar práticas globais às realidades locais, mergulhando em temas como gestão de cadeias de suprimentos, estratégias de mercado e inovação. Descubra como criar valor para todos, analisando a cooperação, a sustentabilidade e o impacto social dos negócios.",{"curricular_unit":2451,"order":198},{"title":2452,"description":2453,"duration":2430},"Inovação, sustentabilidade e competitividade empresarial","Na nossa Unidade Curricular, você vai explorar como gerar valor compartilhado em diferentes contextos de mercado. Aprenderá sobre competitividade, empreendedorismo e as tendências que moldam o futuro.",{"curricular_unit":2455,"order":715},{"title":2456,"description":2457,"duration":2430},"Marketing, Branding e Prospecção de Mercados","Nesta Unidade Curricular, você irá explorar como segmentar o público e entender o comportamento do consumidor. Aprenderá a usar ferramentas que ajudam a construir e posicionar marcas, além de descobrir como as tendências tecnológicas podem abrir novas oportunidades no mercado.",{"curricular_unit":2459,"order":483},{"title":2460,"description":2461,"duration":2430},"Tomada de decisão","Na UC, você vai explorar o mundo da tomada de decisão nas organizações. Aprenderá sobre diferentes estilos e níveis de decisão, além de como a economia comportamental influencia nossas escolhas. Com ferramentas práticas, como estatísticas e gestão do conhecimento, você descobrirá como a informação e a comunicação são essenciais para decisões eficazes.",{"curricular_unit":2463,"order":734},{"title":2464,"description":2465,"duration":2466},"Vida & Carreira","Na UC que explora a identidade e o autoconhecimento, você irá desenvolver competências socioemocionais essenciais, aprenderá sobre equilíbrio nas diversas dimensões da vida e refletirá sobre seus valores e talentos. Além disso, a Unidade Curricular aborda ética, cidadania e a diversidade cultural, preparando você para um futuro promissor e engajado na sociedade.","60.0",{"curricular_unit":2468,"order":831},{"title":2469,"description":2470,"duration":2430},"Análise de dados e big data","Na UC de Comunicação e Dados, você vai explorar Álgebra Linear e Estatística, essenciais para entender o universo dos dados. Aprenderá sobre Data Science, Big Data e Inteligência Artificial, além de como coletar e analisar informações nas redes sociais. Prepare-se para transformar dados em insights valiosos e impactar decisões.",{"curricular_unit":2472,"order":7},{"title":2473,"description":2474,"duration":2430},"Gestão comercial","Nesta UC, você vai explorar tudo, desde como conquistar clientes até estratégias de fidelização. Aprenda a influenciar decisões de compra, a usar ferramentas digitais e a gerenciar equipes de vendas. Compreender o comportamento do consumidor e suas necessidades é essencial para o sucesso.",{"curricular_unit":2476,"order":850},{"title":2477,"description":2478,"duration":2430},"Experiências nas relações de consumo","Nesta Unidade Curricular, você irá explorar estratégias que atraem e conquistam consumidores, entendendo o processo de compra e os fatores que o influenciam. Aprenderá também sobre marketing digital como uma poderosa ferramenta de conexão entre marcas e pessoas, além de discutir tendências atuais e futuras, como a internet das coisas.",{"curricular_unit":2480,"order":860},{"title":2481,"description":2482,"duration":2483},"Comunicação Integrada","Nesta UC, você vai explorar como planejar estratégias eficazes, entender a relação com diferentes públicos e construir diálogos significativos. Aprenderá sobre a importância da imagem e reputação, além de estratégias para enfrentar crises e engajar stakeholders. É uma jornada fascinante pelo universo da comunicação integrada.","66.0",{"curricular_unit":2485,"order":868},{"title":2486,"description":2487,"duration":2430},"Marketing de conteúdo","Você aprenderá a criar blogs, e-books e estratégias para redes sociais, além de entender como engajar o público de forma interativa. Com ferramentas como CMS e análise de tráfego, você será capaz de planejar campanhas eficazes e mensurar resultados.",{"curricular_unit":2489,"order":2492},{"title":2490,"description":2491,"duration":2430},"Segmentação, posicionamento e canais de distribuição","Nesta Unidade Curricular, você vai explorar como as empresas entendem e se conectam com seus consumidores. Aprenderá sobre diferentes formas de segmentação de mercado e como escolher o público-alvo certo. 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